With only a few weeks my team pulled together the impossible, a new season launch for TV One that got everyone talking and broke new ground for TV One. The idea was that everything comes back to One.
The campaign was so successful it over took the entire brand, which marketing have continued to use the look for the rest of the year! We produced an entire brand package including break titles, promo graphics, graphic idents, menus and the channel website.
TV One New Zealand
Creative Directors, Scott Spicer, Greg Hughes, Paul Philpott Art Director, Jacob Slack Graphics, TVNZ Design
